12 WEEKS OUT

PRIVACY POLICY

Protecting your data is our top priority. This policy explains how we collect, use, and safeguard your information.

Last Updated: May 20, 2025

1. INTRODUCTION

12 Weeks Out ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how your personal information is collected, used, and disclosed by 12 Weeks Out. This Privacy Policy applies to our website, 12weeksout.app, and its associated subdomains (collectively, our "Service").

By accessing or using our Service, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy and our Terms of Service.

2. DEFINITIONS AND KEY TERMS

For this Privacy Policy:

  • Cookie: small amount of data generated by a website and saved by your web browser. It is used to identify your browser, provide analytics, remember information about you such as your language preference or login information.
  • Company: when this policy mentions "Company," "we," "us," or "our," it refers to 12 Weeks Out, that is responsible for your information under this Privacy Policy.
  • Country: where 12 Weeks Out or the owners/founders of 12 Weeks Out are based, in this case is United States.
  • Customer: refers to the company, organization or person that signs up to use the 12 Weeks Out Service to manage the relationships with your consumers or service users.
  • Device: any internet connected device such as a phone, tablet, computer or any other device that can be used to visit 12 Weeks Out and use the services.
  • IP address: Every device connected to the Internet is assigned a number known as an Internet protocol (IP) address. These numbers are usually assigned in geographic blocks. An IP address can often be used to identify the location from which a device is connecting to the Internet.
  • Personnel: refers to those individuals who are employed by 12 Weeks Out or are under contract to perform a service on behalf of one of the parties.
  • Personal Data: any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
  • Service: refers to the service provided by 12 Weeks Out as described in the relative terms (if available) and on this platform.
  • Third-party service: refers to advertisers, contest sponsors, promotional and marketing partners, and others who provide our content or whose products or services we think may interest you.
  • Website: 12 Weeks Out's site, which can be accessed via this URL: 12weeksout.app.
  • You: a person or entity that is registered with 12 Weeks Out to use the Services.

3. INFORMATION WE COLLECT

We collect information from you when you voluntarily provide such information, such as when you register for access to our Services or use certain Services. The information we collect may include:

3.1 Personal Data

We may ask for personal information which may include one or more of the following:

  • Name
  • Email
  • Date of birth
  • Phone/mobile number
  • Home/mailing address
  • Payment information
  • Physical attributes (height, weight, body measurements)
  • Athletic competition history
  • Photos and videos for assessment purposes

3.2 Usage Data

We automatically collect certain information when you visit, use or navigate the Service. This information does not reveal your specific identity but may include:

  • Device and connection information
  • Browser and operating system information
  • IP address
  • Usage patterns and preferences
  • Assessment results and scoring data
  • Tool usage patterns within our platform

4. HOW WE USE YOUR INFORMATION

We use personal information collected via our Service for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on next to each purpose listed below.

We use the information we collect or receive:

  • To provide and maintain our Service, including to monitor the usage of our Service and to detect, prevent and address technical issues;
  • To provide you with our proprietary assessment tools, including Callouts Mode™, Quarter Turn Tracker™, Conditioning Meter™, Dry Mode™, and Peak Protocol™;
  • To manage your account, including processing your payments, subscriptions, and tracking your usage of our services;
  • To contact you by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including security updates;
  • To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information;
  • To improve our Services by analyzing how users interact with our service, and developing new products, services, features, and functionality;
  • To allow you to participate in interactive features of our Service when you choose to do so;
  • For data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

5. SHARING OF YOUR INFORMATION

We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

We may share information in the following situations:

  • With Service Providers: We may share your information with third-party vendors, service providers, contractors or agents who perform services for us or on our behalf and require access to such information to do that work.
  • Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
  • With Your Consent: We may disclose your personal information for any purpose with your consent.
  • With Affiliates: We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy.
  • With Business Partners: We may share your information with our business partners to offer you certain products, services or promotions.
  • With Other Users: When you share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.

6. TRACKING TECHNOLOGIES AND COOKIES

We use cookies and similar tracking technologies to track the activity on our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service. The technologies we use may include:

  • Cookies: A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. We use both session and persistent cookies.
  • Web Beacons: Certain sections of our Service and our emails may contain small electronic files known as web beacons that permit us, for example, to count users who have visited those pages or opened an email and for other related website statistics.
  • Pixel Tags: Used to track user behavior, understand service usage, and enhance the user experience.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

7. DATA RETENTION

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

8. SECURITY OF YOUR INFORMATION

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

Any information disclosed online is vulnerable to interception and misuse by unauthorized parties. Therefore, we cannot guarantee complete security if you provide personal information.

9. YOUR DATA PROTECTION RIGHTS

Depending on your location, you may have certain rights regarding your personal information, such as:

  • The right to access the personal information we have on you
  • The right of rectification to request that we correct inaccurate personal information
  • The right to deletion of your personal information under certain circumstances
  • The right to restrict processing of your personal information
  • The right to data portability to receive a copy of your data in a structured, commonly used format
  • The right to withdraw consent at any time where we relied on your consent to process your information

To exercise any of these rights, please contact us at privacy@12weeksout.app. We may ask you to verify your identity before responding to such requests.

10. CHILDREN'S PRIVACY

Our Service does not address anyone under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from anyone under the age of 18 without verification of parental consent, we take steps to remove that information from our servers.

11. CHANGES TO THIS PRIVACY POLICY

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

12. CONTACT US

If you have any questions about this Privacy Policy, please contact us:

  • By email: privacy@12weeksout.app
  • By phone number: (800) 123-4567
  • By mail: 12 Weeks Out, 123 Fitness Avenue, Suite 100, Los Angeles, CA 90001